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What's Included

The Buyer Persona Creation Guide for Entrepreneurs
  • Certification included
  • Experience level required: Beginner
  • Access 17 lectures & 1 hour of content 24/7
  • Length of time users can access this course: Lifetime

Course Curriculum

17 Lessons (1h)

  • Your First Program
  • What is this Buyer Persona Concept?
    Lecture 1 – Introduction to the Buyer Persona Concept5:39
    Lecture 2 – The incredible benefits of having a Buyer Persona8:10
    Lecture 3 – The Buyer Persona Profile9:00
    Lecture 4 – The Negative Persona1:10
    Lecture 5 - Buyer Persona Benefits8:10
  • Research your way to success
    Lecture 1 – The Research Process11:53
    Lecture 2 – The Secret Tool inside of Facebook13:28
    Lecture 5 – How to do your research with Analytics7:48
    Lecture 3 – Person-by-Person research with Facebook7:42
    Lecture 4 – Amazing Tool for Spying on your Competitor’s Audience7:08
  • The Creation of your Buyer Persona
    Lecture 1 – Creating your Buyer Persona5:55
    Lecture 2 – Buyer Persona Template Example 13:16
    Lecture 3 – Buyer Persona Template Example 23:12
    Lecture 4 – Use this tool to create your Buyer Persona directly online4:30
    Lecture 5 – The 3 Steps Process3:14
  • Finalize and Retouch
    Lecture 2 – Final Thoughts and Conclusions1:56
    Lecture 1 – Things to do before having the final Buyer Persona Profile1:56

The Buyer Persona Creation Guide for Entrepreneurs

Sorin Constantin

Sorin Constantin | Online Entrepreneur, Marketer, and Professional Networker

4.0/5 Instructor Rating: ★ ★ ★ ★

Sorin Constantin has been an Online Entrepreneur since 2011 and Network Marketing Professional since 2013. In the last few years, he has started more projects with success in the online world in e-commerce and affiliate marketing and managed to sell more than $500,000 in products and services. Sorin has studied and developed two network marketing businesses.

157,598 Total Students
2,806 Reviews


One of the best concepts that has become a powerful tool for any entrepreneur, marketer, or salesperson out there for targeting the right audience at the perfect moment and with the right approach is the "Buyer Persona" concept. Being able to design the Buyer Personas for your business is like being able to know everything about the ideal buyer of your products or services. In this course, you will learn exactly what a Buyer Persona is, how to create, how to do research for it, and which principles to follow when doing so.

4.0/5 average rating from 3,340 students enrolled: ★ ★ ★ ★

  • Access 17 lectures & 1 hour of content 24/7
  • Know how an effective Buyer Persona Profile should be like
  • Benefit from creating an effective Buyer Persona
  • Know your customers & adapt your marketing strategy


Important Details

  • Length of time users can access this course: lifetime
  • Access options: desktop & mobile
  • Certificate of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Updates included
  • Experience level required: beginner


  • Any device with basic specifications


  • Unredeemed licenses can be returned for store credit within 30 days of purchase. Once your license is redeemed, all sales are final.
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